Founder of Starwood and W Hotels, Hotelier Barry Sternlicht, was inspired to create a new kind of hotel: more than a place to stay, a way to be. “Designed by nature,” 1Hotels fosters sustainable practices, preserving and advancing the relationship between architecture, amenities, guests, and the natural world, earning it the title of world’s top luxury eco hotel. Understanding 1Hotel’s story is vital to guests having the full experience. ONSLOT developed a hero brand video that captures the feeling a stay at 1Hotels invokes that captures how becoming one with the 1Hotels’ mission is fundamental to the guest experience.

Producing brand films, social content, and environmental screen content we expressed the ethos and purpose of 1Hotels, inspiring audiences to engage in a hospitality experience that joins the luxuries of nature with an immediate need to protect it. The brand films became the visual and narrative palette for how the brand communicates its story as it continues opening new hotels around the world, from Brooklyn Bridge to Hanalei Bay.